Senior Content + UX Strategist
THE CLIENT

Settle In App

Content Strategy, Research & Discovery, Usability Testing

Mobile App Development for International Rescue Committee, 2017-2018

THE CLIENT

THE CLIENT

International Rescue Committee

THE GOAL

THE GOAL

To effectively communicate and increase refugee comprehension around critical pre- and post-arrival resettlement information.

THE PROCESS

THE PROCESS

It all started with discovery—research, surveys, interviews, and comparative analysis. Those collective findings were then summarized into 5 key insights that ultimately steered the rest of the content strategy and design for the app.   

THE OUTCOME

THE OUTCOME

In-person usability tests confirmed that our IA and content strategy resonated with newly-resettled refugees. Settle In was recently released on both iOS and Android, and is ready to be introduced to the world.

Skills used

Skills used

As the lead UX Content Strategist I was responsible for everything from research and discovery, content strategy, information architecture, usability testing, and UI copywriting.